Fondation Louis Vuitton

The Fondation Louis Vuitton. A new landmark in Paris. A new Horizon.
Collaboration with Sander VermeulenBase Design Brussels.

Designing type is not making an alphabet. Upper and lower case, numerals, punctuation, accents. And taking into account every detail is of great matter for a proper use of the typeface. Based on digital sketches by Sander Vermeulen, the Horizon font was carefully fine tuned, including the choice of which pixels should remain or not. Having a regular cloudy disappearance of the upper part of letters was a challenge, especially in round forms. Then, the majority of non-alphabetic strokes are simple light lines, reminiscence of Frank Gehry’s architectural forms, with which the font is made to belong.